Brigade Enterprises Residential Project in East Bengaluru Aims for ₹175 Crore Revenue
Brigade Enterprises Ltd., a prominent name in India’s real estate sector, has unveiled plans for a new development in Bengaluru. The company has entered into a Joint Development Agreement (JDA) for a residential project in East Bengaluru, specifically a 20-acre plot in Malur. This Brigade Enterprises residential project in East Bengaluru is expected to generate an estimated ₹175 crore in revenue, highlighting the scale and potential of the development.

The development will feature residential plots, with the gross development value (GDV) projected at ₹175 crore. Additionally, the project spans approximately 0.45 million square feet, offering significant scope for future growth and opportunities. Notably, this marks Brigade Enterprises’ first move into plotted developments in East Bengaluru, highlighting the company’s strategic intent to explore untapped markets.
Malur: A Strategic Choice for Growth
Malur, a rapidly developing area located on the eastern edge of Bengaluru, is quickly emerging as a prime location for residential real estate. The project benefits from excellent connectivity, due to its proximity to key infrastructure such as the Satellite Town Ring Road (STRR) and the Chennai Expressway. These advantages make Malur an increasingly attractive option for homebuyers and investors looking for affordable housing with easy access to key city hubs.
Moreover, Pavitra Shankar, Managing Director of Brigade Enterprises, shared her insights on Malur’s rising prominence. She emphasized that the area offers “exceptional connectivity to major hubs in Bengaluru,” making it ideal for creating a well-planned residential community. In addition, the development aligns perfectly with Brigade Enterprises’ long-term vision of creating high-quality, sustainable living environments.
This decision to target Malur reflects the company’s broader strategy of acquiring land in high-potential areas. By doing so, Brigade aims to meet the growing demand for residential spaces in emerging parts of Bengaluru.
Emphasizing Sustainability and Innovation
Brigade Enterprises has long been committed to delivering high-quality, sustainable developments that prioritize environmental responsibility and innovation. With this new project, the company is tapping into the growing demand for plotted developments, which give homebuyers the flexibility to design their own homes. This feature, in particular, appeals to those who want to personalize their living spaces according to their preferences.
The design of the project will likely include sustainable features such as green spaces, water conservation systems, and energy-efficient infrastructure. These elements further reflect Brigade Enterprises’ commitment to promoting eco-friendly and socially responsible living. As the company develops this new community, it seeks to balance modern design with sustainability.
Consequently, the demand for such developments is rising in Bengaluru, making this project a timely and strategic initiative. As the city continues to expand, the need for quality housing solutions in areas like Malur will only increase.
Brigade Enterprises: A Legacy of Excellence
Founded in 1986, Brigade Enterprises has established itself as one of India’s leading real estate developers. The company boasts a diverse portfolio that includes residential, commercial, retail, hospitality, and educational projects. With a strong presence in cities like Bengaluru, Chennai, Hyderabad, Kochi, Mysuru, and others, Brigade Enterprises has earned a reputation for its excellence in design and development.
In Bengaluru, Brigade Enterprises has played a pivotal role in shaping the city’s skyline. From luxurious residential buildings to office spaces, shopping centers, and hotels, the company has developed a wide range of projects. The Malur project represents another significant step in the company’s continued expansion within Bengaluru’s real estate market.
East Bengaluru’s Growing Appeal
East Bengaluru, once primarily known for its industrial zones, has now become one of the most sought-after residential areas in the city. Neighborhoods such as Whitefield and Sarjapur Road have already established themselves as key hubs for both residents and businesses. As infrastructure continues to improve, demand for real estate in this part of Bengaluru is expected to rise, making it an attractive market for developers.
Malur, with its proximity to major roads and growing connectivity, stands to benefit from this trend. Its strategic location ensures easy access to both established and emerging business centers within Bengaluru, making it a viable option for both investors and homebuyers.
The Future of Brigade Enterprises
The 20-acre project in Malur represents more than just a new development for Brigade Enterprises. It signals the company’s continued commitment to diversifying its real estate portfolio and exploring new opportunities in both residential and commercial sectors. This move into plotted development complements Brigade’s existing offerings and positions it to capture a greater share of the market, catering to a growing demand for customizable living spaces.
As Brigade Enterprises continues to expand its footprint in Bengaluru and beyond, it remains focused on delivering innovative, sustainable, and high-quality projects that meet the evolving needs of homebuyers. Furthermore, the decision to invest in Malur clearly shows Brigade’s ability to identify emerging markets and capitalize on them effectively.
In conclusion, the 20-acre plotted development in Malur is a promising addition to Brigade Enterprises’ extensive portfolio. With its emphasis on quality, sustainability, and strategic location, the project will likely attract significant interest from both buyers and investors. As Bengaluru’s real estate landscape continues to evolve, Brigade Enterprises will remain at the forefront, shaping the city’s future with projects that reflect modern aspirations and environmental responsibility.
Ultimately, Malur’s strategic position offers Brigade Enterprises a unique opportunity to capitalize on the area’s growing appeal, providing homebuyers with a blend of affordability, convenience, and quality living.